Hyundai Mobility Thailand is pushing Thailand family-car market with the Hyundai Mid Year Deal campaign, offering cash discounts of up to 400,000 baht or 0% interest for up to 48 months, plus first-class insurance and fuel-card benefits.
The campaign applies to customers who book and take delivery by June 30, 2026, and covers STARIA, SANTA FE Hybrid and STARGAZER.
Hyundai STARIA 2026: up to 400,000 baht discount
Hyundai STARIA 2026 is an 11-seat MPV powered by a 2.2-liter Euro 5 diesel engine with B20 fuel compatibility. Customers can choose 0% interest for 48 months or cash-discount benefits depending on grade.
- STARIA Premium Sunroof with Power Side Step (Euro 5): special price 2,049,000 baht, down from 2,449,000 baht, 400,000 baht discount plus one-year fuel-card benefit worth 70,000 baht
- STARIA Premium with Power Side Step (Euro 5): special price 1,979,000 baht, down from 2,379,000 baht, 400,000 baht discount plus one-year fuel-card benefit worth 70,000 baht
- STARIA Elite Plus (Euro 5): special price 1,749,000 baht, down from 1,899,000 baht, 150,000 baht discount
All STARIA grades include one year of first-class insurance, a five-year or 150,000-km vehicle warranty and five years of roadside assistance.
All-new Hyundai SANTA FE Hybrid 2026: up to 100,000 baht discount
All-new Hyundai SANTA FE Hybrid 2026 is a three-row six-seat premium SUV with boxy design, a parallel-hybrid powertrain and claimed fuel efficiency up to 19.6 km/liter, along with Hyundai SmartSense safety technology.
- SANTA FE Hybrid Exclusive (2WD): special price 1,509,000 baht, down from 1,599,000 baht, 90,000 baht discount or 0% interest for 48 months plus one-year fuel-card benefit worth 30,000 baht
- SANTA FE Hybrid Prestige (2WD): special price 1,649,000 baht, down from 1,749,000 baht, 100,000 baht discount
- SANTA FE Hybrid Inspiration (AWD): special price 1,799,000 baht with 1.79% interest for 48 months and one-year fuel-card benefit worth 30,000 baht
SANTA FE Hybrid includes a five-year or 150,000-km vehicle warranty, an eight-year or 160,000-km high-voltage hybrid battery warranty and five years of unlimited-mileage roadside assistance.
New Hyundai STARGAZER 2026 starts at 719,000 baht
New Hyundai STARGAZER 2026 is a compact six-seat three-row MPV with one of the strongest ADAS equipment lists in its class, offered with limited special pricing under Mid Year Deal.
- STARGAZER Trend 6: special introductory price 719,000 baht, down from 795,000 baht
- STARGAZER Smart 6: special introductory price 799,000 baht, down from 875,000 baht
Both grades receive 1.99% interest for 48 months, a 5,000-baht fuel card, one year of first-class insurance and a five-year or 150,000-km vehicle warranty.
Bangkok Motorhaus Perspective
Hyundai Mid Year Deal is a clear signal for Thailand family-car market, especially vans and MPVs that are facing pressure from EVs and new Chinese brands.
Cutting the top STARIA grades by 400,000 baht, bringing prices close to the low two-million-baht range and adding a 70,000-baht fuel-card benefit, is a direct attempt to pull families who are not yet ready for full EVs back toward a durable Euro 5 diesel MPV.
The all-new SANTA FE Hybrid discount also shows Hyundai wants to build road presence quickly in the family D-SUV segment. The Exclusive grade at just over 1.5 million baht becomes a serious alternative to Japanese rivals.
For buyers already considering a Hyundai family car and not planning to move to a Chinese EV, this is one of the strongest buying windows of the year.
